To cement trade ties, boost investment flows and encourage tourism between Tanzania and China, Standard Bank and the Industrial Commercial Bank of China (ICBC) have launched the I Go Tanzania loyalty program in partnership with Tanzania Tourism Board (TTB).
Stanbic Bank Tanzania and ICBC Launch I Go Tanzania to Spur Inclusive Growth Through Tourism
Stanbic Bank Tanzania and ICBC Launch I Go Tanzania to Spur Inclusive Growth Through Tourism
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August 28, 2019
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This initiative, part of ICBC’s I Go Global rewards scheme for its cardholders in China, was unveiled in Tanzania on 6th August 2019.
It will capitalize on the growing appetite among Chinese travelers to visit Tanzania by offering a range of discounts and special offers from merchants across the travel, hospitality and lifestyle sectors, says Standard Bank’s group head of card and emerging payments across Africa in personal and business banking, Lincoln Mali
